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Troyer News

Crossroads Custom Cuts

02/01/2010 - Sure Fine Acquisition Corp., Evansville, IN. will cease using the Sure Fine Foodservice name, label and logo and will now be doing business under the name and label Crossroads Custom Cuts for our specialized custom cut meats. We are excited to introduce our new branding and look forward to continue providing quality custom cut meats to our customers through our distributor partner Troyer Foods, Inc.

Troyer Foods announces expanded partnership with Progressive Group Alliance and Pocahontas Brand

02/05/08 -- We write this after many months of deliberation and due diligence. We have attended shows, visited offices and hosted staff from FAB, Golbon, Progressive Group Alliance and UniPro. We have told many in the industry that we couldn't make a "bad" decision because we have discovered that all of the buying/sales marketing groups have very "good" people - including their staff, suppliers and distributor members. However, to maximize our growth in the foodservice arena, we do want to partner with one group throughout our company.

After our thorough evaluation, we have made the decision to expand our partnership with Progressive Group Alliance (ProGroup) and the Pocahontas label. This group brings great expertise and depth in staff from their DDM (the staff person working directly in the field with us) Troy Weeks through their procurement, marketing, IT, quality assurance, event planning, and training staff and programs.

We are very excited about this partnership and look forward to growing our foodservice sales through this partnership. We believe this is the best choice for many reasons, i.e. the large number of existing customers who are familiar with the Pocahontas label, the long history this label has in the foodservice industry and the familiarity with many potential customers. This label (along with the other shared labels of ProGroup) has great breadth and will allow us to "brand" ourselves and truly be a "broadline foodservice distributor". I can assure you that they are as excited as we are about growing into the future together.

We will be conducting "kick off" meetings to further acquaint both our sales and purchasing staff with Progressive Group Alliance and the many opportunities this partnership brings to our table. We will also provide materials to share with customers. We are anxious to get everyone "up to speed" before our food show and welcome conversations with our vendor community as well. We are excited about our opportunities for our customers and vendors as we partner with other distributors to maximize our opportunities for mutual success!

Poised for Growth, Becky and Paris Ball-Miller

Troyer's Announces Acquisition of Salem Food Service

06/22/07 -- Salem and Goshen, IN: Two years ago Troyer Foods, Inc., headquartered in Goshen, IN acquired Sure Fine Foods in Evansville, IN and last year grew their presence in southern Indiana with the addition of many of Cadick Foods' customers and staff. Last month Troyer Foods, Inc. (with $160 million in sales) completed the acquisition of Beasley Food Service, in Bloomington, IN. This past week, Troyer Foods has signed a preliminary purchase agreement with Jerry McClellan, President of Frozen Food Service dba Salem Food Service in Salem, IN.

Salem Food Service is a broad line food service distributor. On Saturday evening, June 2, 2007 the warehouse suffered a severe fire due to a lightning strike and incurred significant damage to their building and inventory. After evaluation of the damage and much hard work at discerning the best long term opportunity to continue a tradition of outstanding customer service and quality products - and the least short term interruption to customers, the decision was made to join the team of Troyer Foods, Inc., headquartered in Goshen, IN.

Deliveries continued to customers thanks to the outstanding teamwork of both the Salem and Troyer associates. Troyer's acquisition of Salem Food Service, especially at this time will assure customers of even better opportunities for service, quality products and an even expanded network of product lines and support staff.

Jerry McClellan joins the Troyer team, as does Jim Clark, Sales Director and the current sales and transportation staff. We are confident that this will be mutually beneficial to our customers, our community and our trusted employees.

Together, we offer a winning team moving forward to be the premier food service and retail provider for Indiana and the surrounding states. We look forward to our continued growth together with our valued customers, vendors and communities.

Submitted by: Paris and Rebecca Ball-Miller

President and CEO

Troyer's Country Outlet is now registered with the State of Indiana Food Stamps Program. Come in to our Country Outlet and see what items are available.

06/21/07 -- At Troyer Foods we listen to our customers, especially when they have suggestions that can help us, help them. That's why Troyer's keeps their prices as low as possible, and offers things like bulk packaging and direct warehouse ordering. So it only makes sense that we go that extra mile and offer services to our customers with Food Stamp/EBT (Electronic Benefits Transfer) Cards.

Troyer's is now registered with the State of Indiana Food Stamps Program (Indiana Hoosier Works Card), and can accept EBT Cards for food stamp benefits. To see what items are available, visit our Country Outlet located at 17141 State Road 4, Goshen, IN 46528.

Hope to see you soon...and bring your Food Stamp/EBT Card with you.

Troyer's Announces the Acquisition of Beasley Food Service

05/25/07 -- Bloomington and Goshen, IN: Over two years ago Troyer Foods, Inc., headquartered in Goshen, IN acquired Sure Fine Foods in Evansville, IN and last year grew their presence in southern Indiana with the addition of many of Cadick Foods' customers and staff. Today Troyer Foods, Inc. (with $160 million in sales) completed the acquisition of Beasley Food Service, Inc. (with $17 million in sales) in Bloomington, IN.

Beasley Food Service is a broad line foodservice distributor originating and specializing in produce. Having already established an excellent reputation and loyal following, Beasley Food Service will continue distribution. The combined assets and people of Beasley's and Troyer's makes an even stronger company. The company will now stock over 5000 items with an even more diverse product line, serving customers in Indiana, Ohio, Illinois, Michigan and Kentucky.

Beasley's will operate as a division of Troyer's: the name and the excellent tradition of customer service will continue with Charlie Beasley functioning in the role of Chief Operating Officer. The address, phone number and other information will be the same.

Also in the Beasley tradition, Troyer Foods is a family owned independent business. This addition is another step in achieving great customer service, exceptional product lines and accomplishing our mission.

Submitted by: Paris and Rebecca Ball-Miller

President and CEO

Troyer's Country Outlet now has Gift Cards. Stop by our Country Outlet store, located at 17141 State Road 4 in Goshen, pick up some groceries, and get a gift card for a friend.

05/24/07 -- At Troyer Foods we listen to our customers. Whether you're a grocery store or restaurant in need of food supplies, or one of our many customers shopping at our Country Outlet. Well, we have heard your requests, and now we are providing what you have asked for - Gift Cards! These gift cards can be purchased and redeemed at our Country Outlet store, located at 17141 State Road 4 in Goshen. You can load the card with as little as $10.00, or as much as $250.00, in $5.00 increments.

Stop by Troyer's Country Outlet, pick up some groceries, and get a gift card for a friend. If you're ready to grill out, our Troyer Label hamburger packs are sure to be a big hit.

See you soon.

Make someone's day with the card that brings smiles.

Troyer's Wins Distributor of the Year!

2006 Ernest J. Voigt, Distributor of the Year, October 14th, 2006

11/15/06 -- Troyer Foods, Inc. has been named the Food Distributor of the Year by the Golbon Buying Group. Troyer's has made a major impact on Golbon since it joined the program in the year 2000. This year alone Troyer's has experienced an 87.1% increase in sales with Golbon. Troyer's supports 97 Golbon approved suppliers, and purchases from 16 of the 17 product categories. Troyer's also supports many Golbon programs including Protein Advantage, Logistics, Red Label Potatoes, IPAP, and Golbon Business Enhancements just to name a few.

How did Troyer's qualify for this prestigious award? Simple, we met virtually all criteria set forth by Golbon that allows a distributor to be named Distributor of the Year. Troyer Foods is well known for its timely deliveries, as well as working closely with customers and vendors in creating a successful environment which allows everyone to enjoy the benefits of a friendly company providing quality services. Of course, this isn't the first time Troyer's has received an award based on the qualities and attributes demonstrated, once again, this year.

Troyer Foods, Inc. - Prior Golbon Awards

2005: Non-Foods Distributor of the Year

Caring People in a Caring Business

Source: Manchester 2002-2003 Philanthropy, Manchester College (online), Accessed on 06/28/06, http://www.manchester.edu

2003: Distributor of the Year

2001: New Distributor of the Year; Frozen Distributor of the year